NEW YORK, NY -- Looking to expand the creative services and talent available to its clients, as well as build new relationships, markets and opportunities, BOND, the full-service creative post-house led by Creative Director Jeff Beckerman, has formed the BOND Design Collective -- a strategic alliance between three extraordinarily talented creative companies that specialize in visual effects/3D animation, conceptualization, motion graphics and interactive design for any type of screen. Together, they form a power and dynamic creative force unlike many others.
The BOND Design Collective includes BOND-FX, which specializes in visual effects, motion graphics and scene enhancement; The Core, the Santa Monica, CA based design studio specializing in conceptually driven broadcast design and motion graphics; and eatdrink, Chicago, best known for its award-winning interactive and CG design for numerous top national brands.
The BOND Design Collective is the latest addition to BOND, which includes BOND Edit (creative offline/online editorial and finishing); BOND Audio (sound design and audio post); and BOND-FX.
According to Beckerman, what makes the BOND Design Collective so powerful is that each company brings something different creatively to the proverbial table.
''Given these economic times, we see this as a potential game-changer for both the current clients of all three companies, as well as potential new ones looking to tap into a wealth of talent and technology rarely found within a single entity,'' Beckerman says. ''From high-end concept development through challenging executions, whether in advertising, broadcast, network branding, multimedia and beyond, there literally isn’t a facet of our modern communications landscape we can’t handle.''
• Led by visual effects designer Jeff Spangler, BOND-FX is a Flame/Flare-based visual effects and motion graphic studio. Their work includes new ads for Pantene, General Mills and Wendy’s.
• The Core is known for its high-energy creative direction, conceptually driven design and motion graphics work for an array of clients including VH1, Spike, Marc Ecko and Yahoo. Led by Creative Director Chris Hoffman and Executive Producer Chad Feeback, the company just won a 2009 First Boards Awards and a 2009 Telly.
• eatdrink’s work integrates striking interactive design, 3D animation and video executions. Clients ranging from A1 Steak Sauce, Disney, McDonald’s and Zappos, as well as many others, have been the recipients of their design expertise. Chad Hutson is eatdrink’s Founder and Executive Producer.
For Beckerman, the BOND Design Collective maintains the benefits of a specialized creative boutique while adding deeper capabilities in conceptual design, 3D, visual effects and interactive design into one coordinated team. All without losing the personal touch and service that BOND is known for throughout the post-production community.
''Our goal,” Beckerman says, ''is to find new ways to better serve our clients, make new ones and further expand into other industries. This is also an amazing opportunity for The Core and eatdrink to be able to offer their clients BOND’s audio, editorial and visual effects capabilities for their projects. Having a coast-to-coast reach means we can work with clients virtually anywhere in the U.S. Together we are a formidable powerhouse of talent and energy and we look forward to showing the industry how much we’re capable of.''
About BOND:
From inside their beautifully designed 6,500 square foot studio, BOND (http://www.bondedit.com/) -- the creative editorial/post house founded in 2006 by editor Jeff Beckerman – lends its versatile talents to the best in cross-platform advertising and entertainment. They offer clients a full menu of creative services, including editing, graphics, motion effects and sound design/audio post. For more information contact Executive Producer, Stephanie Shayne at HYPERLINK "mailto:stephanie_shayne@bondedit.com" stephanie_shayne@bondedit.com or 212-533-9400.
Web Resources:
Click here for more info about the BOND Design Collective:
http://www.bonddesigncollective.com
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